SAAS video application for engageli
Acting as a competitor to Zoom, Engageli is an EdTech start-up company that launched its video conferencing platform for higher education users due to the growing need for remote classrooms during the 2020 global pandemic. Tasked by Engageli to redesign their existing platform to suit the needs of their new afterschool program service called eClubHouse, my team and I created a dual-interface software experience.
My impact:
Designed an intuitive and sleek dashboard, driven by user feedback, business goals, and industry research
Engageli’s homepage redesign now highlights the launch of the new dashboard
Research
We started our research with a very broad scope by performing domain research. This was primarily centered around the benefits and outcomes of afterschool programs and the impact of COVID-19 on afterschool programs. From our initial research, we could clearly define our Business Goals, User Goals, and Project Goals.
Business Goal
Engageli needs an interface for eClubHouse programming, tailored specifically to the service’s coaches and students.
Student Goal (user one)
Children need a wholesome and safe way to socialize due to the global pandemic.
Coach Goal (user two)
Coaches need built-in features specific to eClubHouse programming to efficiently facilitate the class and onboard substitutes.
Next, we performed competitive analyses of direct and indirect competitors. We analyzed platforms such as Zoom and Google Meet, and educational programs such as Upbrainery and Outschool. We also deemed several games such as Minecraft and Roblox as indirect competitors as they would be competing for students’ attention. A UI audit was performed to compare and define visual styles that were appealing to our demographic. We began with Zoom to compare their video platform interface and then moved to more age-directed visual platforms like Minecraft and Roblox.
We conducted user interviews with parents and children ages 6-12. Questions asked were centered around experience with afterschool programs, social interactions, and personal preferences. We gathered our findings and then made our personas.
Key Findings
“Having a way to view all students at once would help me be more in control” -Coach at engageli
— Coach at engageli
“I like hanging out with my friends online because I miss seeing them at school.”
— Ria, 10 years old
“Social interaction is crucial for children's development. I want my kids to have the opportunity to interact with their friends virtually.”
— Jennifer, mom
Prototypes
& Usability Tests
With our first iteration, we began concept sketching and then designed our mid-fidelity prototype.
With this prototype, we created a dashboard that:
navigated the users with a progress bar at the top of the screen
showcased a toolbox to house key features like raising your hand and screen-sharing options
shared the coach’s screen while keeping a view of the entire class at one time
chat feature
We tested this prototype with users, gathered their feedback, and reevaluated our use of icons and the complexity of the dashboard to better suit our demographic. We then refined our design and created our hi-fidelity, clickable prototype.
Hi-fidelity prototype
With our second iteration, we created a dashboard that:
removed the toolbox feature for ease of use
created a stationary coach view to keep children stay engaged
created a coach’s dashboard to display high-level analytics and schedules
Engageli’s homepage redesign, led by me, highlights the launch of the new dashboard
Front-facing dashboard with a stationary coach view, chat box, and progress bar
Coach’s dashboard to showcase high-level analytics and schedules